An interactive installation along Queen St in Auckland City for the week leading up to Mothers Day. The notes spelling 'Love Mum' were filled with thousands of handwritten messages of love, wishes and memories. A website allowed folks to snap, share and explore the wall. – For Apropos
Created for Apropos. Promotional Post-it Notes campaign for Mothers Day. Over 8,500 Super Sticky notes were placed perfectly along 30 metres of shop windows in Queen St, Auckland for the week leading up to Mothers Day.